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The new invisibles — a look into the changing f...

Sami Niemelä
February 12, 2017

The new invisibles — a look into the changing face of design

The coming of age is taking design into new places. How does this new maturity affect the craft and the output of design, and how can we design behavior at a corporate scale?

What I am going to talk about is the change in the way design works, and especially how the output of our work is changing. This is a rephrased version of a talk I gave inhouse in our studio last week, and I’m as excited as you to see how this will run.

http://interaction17.ixda.org/session/new-invisibles-look-changing-face-design/

https://blog.nordkapp.fi/the-new-invisibles-a-look-into-the-changing-face-of-design-31531b7326d6#.darohjudv

Sami Niemelä

February 12, 2017
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  1. — a look into the changing face of design THE

    NEW INVISIBLES #thenewinvisibles Sami Niemelä Founding partner, designer @ Nordkapp @samin
  2. NOT selling OUR way of doing This is not the

    design process you are looking for
  3. Design competence mostly as an external asset Design competence internalized

    from a design department Design competence owned by every end to end product team Design is embedded throughout the whole organisation TIME +1 Years +2 Years +3 Years Degrees of Maturity
  4. Agility is about flexibility and the ability of an organization

    to rapidly adapt and steer itself in a new direction. It’s about minimizing handovers and bureaucracy, and empowering people. Bart Schlatmann, ING
  5. YES

  6. "When you are a good coach, winning or losing is

    secondary to you. You care more about the morale of your team," said Daniel, 13. Most of you respect coaches who put winning in perspective and teach players it's just one part of the game. http://kidshealth.org/en/teens/good-coach.html
  7. — a look into the changing face of design THANK

    YOU #thenewinvisibles Sami Niemelä Founding partner, designer @ Nordkapp @samin