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All the design wisdom I have right now.

thoughtmerchant
February 11, 2016

All the design wisdom I have right now.

In this talk Steve Berry goes over design heuristics for creating persuasive digital products. In the past 7 years Steve has created a rolodex of best practices, tips, and research findings. We will go over these findings with quick examples and easy to understand language. You will have a much better understanding of core design heuristics to make products you are working on better right now.

thoughtmerchant

February 11, 2016
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Transcript

  1. Steve Berry Principal @ Thought Merchants User experience + product

    design consultancy thoughtmerchants.com @thoughtmerchant
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  7. They don't. People rarely read Web pages word by word;

    instead, they scan the page, picking out individual words and sentences. JAKOB NIELSEN on October 1, 1997 How users read online.
  8. 6

  9. F-Patterns • Line things up on the left • Create

    a clear left hand scan line • Put important words first • Use a grid
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  16. The user's target was at the top of the page

    in 98-point font. But she failed to find it because the panel auto-rotated instead of staying still.
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  18. Bad

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