Leveraging Curiosity to Care for An Aging Population

Presentation of a paper given at the Human Computer Interaction International (HCII) conference in Washington, DC on July 4, 2024.

The United States is experiencing a silver tsunami: an aging nation with baby boomers becoming the largest elderly population in the country's history. This demographic shift poses challenges for maintaining mobility and independence among older individuals. This paper will demonstrate an ongoing research project conducted for a major automotive maker that explores how an early research-and-development initiative might lengthen the driving years for older drivers.

Read the paper at https://www.academia.edu/120541896.

Transcript

1. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Leveraging Curiosity to Care for an Aging Population How technology and innovative approaches can contribute to enhancing the driving experience for an aging population. Cassini Nazir, University of North Texas Kuo-Wei Lee, Georgia Institute of Technology Mike Courtney, Aperio Insights HCII2024 · Human Computer Interaction International ITAP · Human Aspects of IT for the Aged Population 4 July 2024 · Washington, DC
2. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC The US is experiencing a silver tsunami. Introduction Baby boomers (those born between 1946-1964) will become 
 the largest elderly demographic in the country’s history. Projected 
 % of population Projected 
 number
 (millions) Children under 18 Adults 65+ 2016 ‘20 ‘25 ‘30 2034 ‘40 ‘45 ‘50 ‘55 2060 49.2 73.6 77 76.5 94.7 80.1 22.8% 15.2% 19.8% 23.4% Source: National Population Projections, U.S. Census Bureau Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC
3. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC The Silver Tsunami Introduction This demographic shift poses challenges for maintaining mobility and independence among older individuals. “People desire a longer life and want to live it with purpose, delight, and respect” — Joseph Coughlin, MIT AgeLab Coughlin, J.F.: The Longevity Economy. PublicAffairs, NY (2017) Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC
4. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC The Silver Tsunami Introduction This demographic shift poses challenges for maintaining mobility and independence among older individuals. How might we help seniors drivers maintain freedom of mobility 
 to support personal independence? Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC
5. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Project Background - Health Time Machine Introduction We worked with a major automotive maker on a project aimed at helping drivers to:
 • Evaluate driving ability as we age • Take proactive steps that improve health and can extend the driving years Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC
6. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Four-Phase Approach to Understanding Driving Research Phase 2 Quant. Research Understood consumer awareness about their current vehicle’s safety features. Phase 3 Prototype Explored how to translate a safety assessment into a digital experience. Phase 4 Evaluate + Refine Evaluated how to attract consumers and change minds and behaviors. Phase 1 Initial Research Outlined potential approaches to conduct driving assessments.
7. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Phase 1: Initial Research – Towards a Driving Assessment Research Examine how current technology systems might assess driving: What can be measured: sensory, experiential, and informational. Approach Background research into driving assessment. Outcomes • Foundational principles • Assessment framework • App architecture
8. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Phase 2: Quant research confirmed consumers want to learn more about their vehicle. Research Lack of Knowledge
 Two-thirds of participants were unaware of most safety features in their vehicles. n= 141. More than 90% of respondents were 55+. Desire to Learn
 Participants showed an interest in learning more about these safety features. Open to Recommendations
 Participants were open to receiving personalized, proactive recommendations from their vehicles. 56% were willing to take a confidential assessment in order to become a better driver. 91% were open to receiving personalized recommendations of vehicle safety features. 86% would like the vehicle to proactively inform them of safety features. Approach Understand what consumers know about vehicle’s current safety features. Outcomes • What consumers might expect in a safety checkup
9. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Phase 3: Design Approaches incorporated multiple frameworks. Research Behavior Model, BJ Fogg Hooked Model, Nir Eyal Flow, Mihaly Csikszentmihalyi Inviting Curiosity Framework, Cassini Nazir Approach Translate a safety assessment into a digital experience. Outcomes • Low- and medium-fidelity prototypes
10. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Phase 3: Early prototypes connected consumer desire to meaningful action. Research Approach Translate a safety assessment into a digital experience. Outcomes • Low- and medium-fidelity prototypes Prototypes were featured three assessments: Wellness Assessment
 Quiz-type assessment that looks at drivers’ health and wellness Driving Assessment
 Simulate data being transmitted to/ from app/vehicle, and usage of drivers’ patterns over time. Brain Training
 Provide brain training games to help individuals maintain and improve their cognitive abilities.
11. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Phase 4: Evaluate and Refine Research and behaviors. This fourth and final phase of the project focused on gaining a deeper understanding of two key aspects related to a stand-alone kiosk: The intercepts told us 
 how health and driving checkups can change minds about driving safety. Approach How to attract consumers and change minds and behaviors. Outcomes • High-fidelity prototypes • Further testing and iteration
12. Becoming More Curious About the Future · HCII 2024 · Washington, DC 12 Curiosity: the backbone of gameplay. Introduction trust surprise invitation response reward aha (novelty) play perceive reveal obscure alternative challenge haha A P P R O A C H Nazir, C., & Wang, J.: Designing Curiosity: A Beginner’s Guide. User Experience Magazine: UXPA Magazine
13. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC How might the vehicle build trust with the driver? At least eight ways exist to invite curiosity. Introduction create a new moment of discovery invite playfulness through games engage through the senses show over time delay, hide, or tease provide a different view create an appropriate challenge use humor to delight aha play perceive reveal obscure alternative challenge haha A P P R O A C H
14. UNT + SignifyHealth The Inviting Curiosity framework in projects… Prototype an exhibit for the ASTRO-1 space mission Building trust during in-home health evaluations Design an unboxing experience for the blind +
15. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Our app prototype included four key invitations. Research Driver Knowledge What are ways the vehicle assisted the driver? How well does the driver adhere to road safety procedures? Driver Ability What are ways the driver improved over time? What are ways the vehicle might help with driving mechanics? What are ways the driver might extend their abilities through healthier behaviors? Driver Mindset What are ways to engage driver's curiosity? Vehicle Capabilities What are ways the vehicle might inform the driver about useful or relevant features? What are ways the vehicle might build trust with the driver?
16. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 1. Driver Knowledge: 
 How has the vehicle assisted the driver? Introduction Source: Volvo Lane Departure Warning Lane Keep Assist Cross Traffic Alerts Safety systems that automatically engage
17. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Safety systems that automatically engage • Advanced Driver-Assistance System (ADAS). • Lane Departure Warning (LDW) • Lane Keep Assist (LKA) • Automatic High Beams (AHB) • And others 1. Driver Knowledge: 
 How has the vehicle assisted the driver? Introduction
18. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 1. Driver Knowledge: 
 How has the vehicle assisted the driver? Introduction Past avoidances Safety systems that automatically engage • Advanced Driver-Assistance System (ADAS). • Lane Departure Warning (LDW) • Lane Keep Assist (LKA) • Automatic High Beams (AHB) • And others
19. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 1. Driver Knowledge: 
 How has the vehicle assisted the driver? Introduction Recommendations Safety systems that automatically engage • Advanced Driver-Assistance System (ADAS). • Lane Departure Warning (LDW) • Lane Keep Assist (LKA) • Automatic High Beams (AHB) • And others
20. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 2. Driver Ability: How has the driver improved? Introduction Longitudinal data allows drivers to see patterns over time • Past behavioral trends • Projected future
21. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 2. Driver Ability: How has the driver improved? Introduction Longitudinal data allows drivers to see patterns over time • Past behavioral trends • Projected future Past trends
22. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 2. Driver Ability: How has the driver improved? Introduction Longitudinal data allows drivers to see patterns over time • Past behavioral trends • Projected future Future predictions
23. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 2. Driver Ability: How has the driver improved? Introduction Longitudinal data allows drivers to see patterns over time • Past behavioral trends • Projected future Future predictions
24. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 2. Driver Ability: How has the driver improved? Introduction How does the driver compare to.. • all drivers • drivers their age • drivers in their city or region
25. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 3. Vehicle Capability: How might the vehicle 
 display relevant features? Introduction
26. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 3. Vehicle Capability: How might the vehicle 
 display relevant features? Introduction
27. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC 3. Vehicle Capability: How might the vehicle 
 display relevant features? Introduction
28. Becoming More Curious About the Future · HCII 2024 · Washington, DC 28 Curiosity: the backbone of gameplay. Introduction trust surprise invitation response reward Nazir, C., & Wang, J.: Designing Curiosity: A Beginner’s Guide. User Experience Magazine: UXPA Magazine
29. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Responses and Rewards Introduction Challenges • Time-based • Physical or mental Rewards • Personalized promotions • Discounts
30. Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Leveraging Curiosity to Care for An Aging Population · HCII 2024 · Washington, DC Cassini Nazir University of North Texas cassini@unt.edu Kuo-Wei Lee Georgia Institute of Technology wade.lee@gatech.edu Mike Courtney Aperio Insights mike@aperioinsights.com Download the paper Learn about curiosity Leveraging Curiosity to Care for an Aging Population