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Startup MBA~Customer Successの極意
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masa tadokoro
April 21, 2020
Business
1
150
Startup MBA~Customer Successの極意
Startup MBA~Customer Successの極意
masa tadokoro
April 21, 2020
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Transcript
$VTUPNFS4VDDFTTͷۃҙ 4UBSUVQ.#"γϦʔζ
S .BSLFUJOH 'JFME 4BMFT $VTUPNFS 4VDDFTT *OTJEF 4BMFT )3৫ઓུਓࡐͷ $VTUPNFS3FMBUJPOTIJQ&OHBHFNFOU
.JTTJPO7JTJPO7BMVF 'JOBODJBM $VTUPNFS *OUFSOBM 1SPDFTT )3 0SHBOJ[BUJPO .77 4USBUFHZ ίʔϙϨʔτϓϩηεʢࡒɾ๏ɾΨόφϯεFUDʣ 4UBLFIPMEFS3FMBUJPOT 69ઃܭ ϓϩμΫτ։ൃϓϩηε ඪ ४ Խ σ δ λ ϧ Խ σ M λ ׆ ༻ 'JOBODF7BMVBUJPO ઓུʢ1.''FBTJCJMJUZ4DBMBCJMJUZ%FGFOTJCJMJUZʣ
اۀ Ձ #4 1- Ձ ɾݱࡏͷऩӹੑ ɾ#4ͷ݈શੑʢݱ༬ۚɺआۚʣ ɾݻఆࢿ࢈ͷՁ γεςϜɺઃඋͳͲʣ ελʔτΞοϓͷՁʢόϦϡΤʔγϣϯʣΛܾΊΔཁૉ
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1SF4FFE 4FFE 4FSJFT" 4FSJFT#d ʢεέʔϧΛࢦ͢ʣ 1SF*10 *10Λࢦ͢ʣ $1'14'Λࢦ͢ ʢ1.ୡΛࢦ͢ʣ ʢ6OJUFDPOPNJDT݈શԽʣ
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*EFBUJPO $1' 14' 1.' 554 4DBMF *10 1PTU *10 1SPEVDU
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ڝ૪ ݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε
ମݧՁʴ࣌ؒՁ دΓఴ͍ސ٬ͷޭ
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ମݧՁʴ࣌ؒՁ دΓఴ͍ސ٬ͷޭ ίετʹΑΔ ࠩผԽ
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ڝ૪ ݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε
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ڝ૪ ݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε
ମݧՁʴ࣌ؒՁ دΓఴ͍ސ٬ͷޭ ײརศੑ ʹΑΔ ࠩผԽ
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ڝ૪ ݅ Ձ֨-57 ࠩผԽେ ࠩผԽখ ͍ ߴ͍ ίϞσΟςΟʔ ػೳ αʔϏε
ମݧՁʴ࣌ؒՁ دΓఴ͍ސ٬ͷޭ دΓఴ͍ʴ ސ٬ͷޭ
TUBSFYQFSJFODF Λߟ͑Δ͜ͱ͕Ͱ͖Δ͔ʁ
;[[[[[[[[[[[ "JS#/#$&0 ϒϥΠΞϯνΣεΩʔ TUBS&YQFSJFODF ·Ͱఆͨ͠
zސ٬ͷཧͷঢ়ଶz Λߟ͑Δ
$VTUPNFS )FBMUI 4DPSF ࣌ؒ ߴ ސ٬ͷϥΠϑαΠΫϧ DIVSO DIVSO DIVSO
Ձݮ Ձݮ Ձݮ 4UBSU 'JSTU 7BMVF 'JSTU 4VDDFTT DIVSO Ձݮ 3FQFBU 4VDDFTT ΞυϘΧγʔ
ฏ҆อݥͷࣄྫ
ݱͷࢦʢόϦϡʔʣ ݱͷ୲ऀ ސ٬ମݧͷ্ͱ ۀඪ͕Ұக͍ͯ͠Δ߹ͷΈ ݱͰࢪࡦΛ࣮ࢪ͢Δ
γφϦΦ ฏ҆άϧʔϓͷ 69ϚωδϝϯτͰ ސ٬ͷϥΠϑαΠΫϧʹ͓͍ͯ ମݧ͕ൃੜ͢ΔγφϦΦͷ શͯΛཏ͠ͳ͚ΕͳΒͳ͍
ϓϩδΣΫτɿ શͯͷγφϦΦશͯͷνϟωϧ શͯͷ݁ՌΛཏ ʮΞϑλʔσδλϧʯΑΓ
಄ຬͯ͠ ৺ຬͨ͠ ঢ়ଶΛ࡞ΕΔ͔ ಄ʢϩδοΫػೳʣ ͚ͩͰຬ͍ͯ͠Δͱ Ձ֨ڝ૪ʹؕΔ
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IUUQTXXXBNB[PODPKQC JF65'OPEF
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ࢀরɿIUUQTJOGPDVTEFMMFNDDPNXJMMJBN@TDINBS[PUIFOFXOPSNBMCJHEBUBCVTJOFTTNPEFMEJTJOUFSNFEJBUJPOBOEEJTSVQUJPO
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͝Ζʹ ΧελϚʔαΫηε͕ *5͚ͩͰͳ͘ඇ*595FDIʹ ͕͖ͬͯͨ
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ςΫϊϩδʔΠϯϑϥ ͷਐԽ
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ғ͍ࠐΈڝ૪Ϟσϧ͔Β ϢʔβʔαΠυΠϊϕʔγϣϯڞϞσϧ
ैདྷܕͷYYϞσϧ ʢैདྷܕͷόϦϡʔνΣʔϯϞσϧʣ ސ٬ ސ٬ ސ٬ ࣗࣾ αϓ ϥΠϠʔ αϓ ϥΠϠʔ
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ങ͍खͷ ަবྗ ചΓखͷަবྗ ସͷڴҖ ৽نࢀೖͷڴҖ ۀքͷڝ૪ঢ়گ ϚΠέϧϙʔλʔͷڝ૪ઓུ' ϑΝΠϒϑΥʔεʣϞσϧ
ސ٬ ސ٬ ސ٬ αϓ ϥΠϠʔ αϓ ϥΠϠʔ αϓ ϥΠϠʔ ΤίγεςϜ
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ΧελϚʔͱͷ $PDSFBUJPO ΧελϚʔαΠυ Πϊϕʔγϣϯ αϓϥΠαΠυͱͷ $PDSFBUJPO "1*࿈ܞ ସͷڴҖ ࣗΒସΛ ࡞Δνϟϯε
৽نࢀೖͷڴҖ ࣗΒ৽نࢀೖΛ ࡞Δνϟϯε ۀքͷڝ૪ঢ়گ ۀքͷڞঢ়گ "1*࿈ܞ ڞઓུ $$ $P$SFBUJPO Ϟσϧ
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ചΔํ๏ Ϗδωε Ϟσϧ
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ސ٬ܾ·ͬͨײ֮Ͱ ಉ͕͡ ܁Γฦ͠ૹΒΕͯ͘Δ͚ͩͷఆֹൢചʹ ϢʔβʔϝϦοτΛײ͡ͳ͘ͳͬͨ αϒεΫϦϓγϣϯ ·͞ʹͦΜͳײͩͬͨ͡
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ʮΧελϚʔαΫηεͱԿ͔ʯΑΓ
σδλϧ࣌Λੜ͖ൈͨ͘Ίʹ ΧελϚʔαΫηεඞਢʹͳͬͨ
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ϦςϯγϣϯϞσϧɺ ࠷৽Խ࠷దԽ͞Εଓ͚Δ
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ʮ.BB4ϞϏϦςΟֵ໋ʯΑΓ
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Ϟσϧͷൺֱ
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