Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
What the eye can't see - Auckland Web Meetup
Search
Justine Sanderson
August 01, 2007
Design
0
170
What the eye can't see - Auckland Web Meetup
One of my more popular talks - given here at the Auckland Web Meetup.
Justine Sanderson
August 01, 2007
Tweet
Share
More Decks by Justine Sanderson
See All by Justine Sanderson
How to Craft Compelling Calls-to-Action
titine
0
97
The mind has its reasons that Reason cannot know
titine
0
100
Analysing the results of a card sort
titine
0
140
UI design in practice
titine
1
110
User interface design in practice - University of Auckland Business School
titine
1
170
Usability in practice - tips from the field.
titine
0
120
Usability techniques
titine
2
310
Usability and user-centred design
titine
1
170
Getting better at this "usability" thing
titine
2
230
Other Decks in Design
See All in Design
「キャリア」のプロダクトをつくる私の「キャリア」への向き合い方 / JAM de NIGHT DESIGN SESSION Vol3
visional_engineering_and_design
1
970
【pmconf2025】PdMの頭の中を見える化する体験構造図
kamechi7222222
1
1.8k
プロダクトデザイナーに学ぶ、『見る気が起きる』ダッシュボードの作り方 / Creating Engaging Dashboards: Lessons from Product Designers
yamamotoyuta
2
400
Crisp Code inc.|ブランドガイドライン - Brand guidelines
so_kotani
1
280
そのUIコンポーネント、これから先も使えますか?―Headless UI,Open UI,グローバルデザインシステム
sakito
2
2.5k
OJTで学んだ 「心を動かす」ファシリテーション
saki822
1
220
Correspondence:共に生成していく過程
akiramotomura
0
170
デザインエンジニアの延長にデザインマネージャーとしての可能性を探る
takanorip
0
870
AI業務アプリケーションの体験デザイン
kazuhirokimura
0
250
企業にデザインが融けたとき、デザイナーにできること。事業会社12年間の探究と葛藤 / Designship2025
visional_engineering_and_design
0
1.3k
root COMPANY DECK / We are hiring!
root_recruit
2
26k
はじめての演奏会フライヤーデザイン
chorkaichan
1
210
Featured
See All Featured
Building Better People: How to give real-time feedback that sticks.
wjessup
370
20k
Leveraging Curiosity to Care for An Aging Population
cassininazir
1
150
Keith and Marios Guide to Fast Websites
keithpitt
413
23k
Ecommerce SEO: The Keys for Success Now & Beyond - #SERPConf2024
aleyda
1
1.8k
DBのスキルで生き残る技術 - AI時代におけるテーブル設計の勘所
soudai
PRO
61
48k
A designer walks into a library…
pauljervisheath
210
24k
Amusing Abliteration
ianozsvald
0
87
Designing for humans not robots
tammielis
254
26k
Between Models and Reality
mayunak
1
170
Optimizing for Happiness
mojombo
379
70k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
231
22k
Breaking role norms: Why Content Design is so much more than writing copy - Taylor Woolridge
uxyall
0
130
Transcript
None
Users are dumb
and incredibly busy and incredibly busy and incredibly busy and
incredibly busy what we don’t what we don’t what we don’t what we don’t see see see see
Inattentional blindness
change blindness
None
None
None
None
None
None
spot the error message
None
None
None
None
before before before before after or next to after or
next to after or next to after or next to
what we do see what we do see what we
do see what we do see http://flickr.com/photos/naoh
Pre-attentive processing
Colour is pre-attentive
Shape is pre-attentive
Where’s the red circle now?
None
None
None
None
None
Preattentive Processing
None
the whole is more than the sum of its parts
the whole is more than the sum of its parts the whole is more than the sum of its parts the whole is more than the sum of its parts www.lisarienermann.com
Which way to the toilets? Thisisbroken.com
gestalt principles
. . From moonbird's Flickr stream
page elements create lines & shapes
None
None
None
None
so common it becomes invisible so common it becomes invisible
so common it becomes invisible so common it becomes invisible http://flickr.com/photos/morgantepsic
alerts
what the user sees
to sum up… to sum up… to sum up… to
sum up…