Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Cargo Cults
Search
Sponsored
·
Your Podcast. Everywhere. Effortlessly.
Share. Educate. Inspire. Entertain. You do you. We'll handle the rest.
→
Trek Glowacki
November 11, 2011
Business
360
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Cargo Cults
Opening remarks at Ann Arbor Hackathon about magical thinking in technology business.
Trek Glowacki
November 11, 2011
More Decks by Trek Glowacki
See All by Trek Glowacki
Documents are not the web
trek
1
260
The Rendering Revolution: Running Apps in the Browser with Ember.js
trek
2
480
Beyond Front-end Developer
trek
1
500
UI Patterns and Reuse ~ or ~ Why I Hope We Never Need an Ember.js Widget Library
trek
10
6k
applications: a series of states
trek
19
2.1k
Other Decks in Business
See All in Business
01_全社_FLUX採用ピッチ資料_Ver.5.5
flux
11
220k
タケウチグループRecruit
takeuchigroup
0
13k
株式会社ユビレジ_採用ピッチ資料 / Ubiregi_CompanyProfile
ubiregi_saiyo
1
12k
課題発見から始めるプロダクト密着型TA組織立ち上げ 〜小規模TAチームが3Dアセットの生産性を倍にした方法〜
gree_tech
PRO
0
630
Claude Design/Codex入門:創造性とデザイン品質を、同じ箱で綱引きさせない
forest8810
0
200
会社紹介資料/Idein株式会社
ideininc
0
930
プレイド概要説明資料_2026/08
plaid
PRO
1
4.2k
どうせなら「楽しい仕事」をする
kozotaira
0
140
50代で初転職した話
yda
14
21k
データマネジメント研修(デジタル庁)
haseryo
14
17k
三井物産グループのデジタル証券~福岡・天神~徹底解説セミナー
c0rp_mdm
PRO
0
110
透明性レポート(2026年上半期)
mercari_inc
0
71k
Featured
See All Featured
Design in an AI World
tapps
1
290
SEOcharity - Dark patterns in SEO and UX: How to avoid them and build a more ethical web
sarafernandez
0
260
Claude Code どこまでも/ Claude Code Everywhere
nwiizo
67
57k
Unsuck your backbone
ammeep
672
58k
How To Speak Unicorn (iThemes Webinar)
marktimemedia
1
560
Producing Creativity
orderedlist
PRO
348
40k
Have SEOs Ruined the Internet? - User Awareness of SEO in 2025
akashhashmi
0
450
Mind Mapping
helmedeiros
PRO
1
340
Embracing the Ebb and Flow
colly
88
5.1k
Exploring the relationship between traditional SERPs and Gen AI search
raygrieselhuber
PRO
2
4.3k
Leo the Paperboy
mayatellez
8
2.2k
Avoiding the “Bad Training, Faster” Trap in the Age of AI
tmiket
0
220
Transcript
@trek github.com/trek
None
2003 2005 2007 2008 2009 2011
<3 Ruby
2003 2005 2007 2008 2009 2011
None
2003 2005 2007 2008 2009 2011
words
2003 2005 2007 2008 2009 2011
words
words
words
words
cargo culting
words G EM C G G Em D D7 G
Em C G G D D7 G D G7 G C D-D7-G
98%
ALL THAT BUSINESS VALUE AND NOBODY IS CHARGING FOR IT
IDEA PRODUCT
EA PROD
EAPR
GIVEN THAT: HERE IS SOME SHIT WE DO FOR THE
MAGICOF IT
BUSINESS PLAN
words
JFDI
JFDI
BUSINESS PEOPLE
"We'd like to be ready for an initial A round
of ~ $10M after a year and we think you'd be the perfect fit for helping us build a product that gets there"
words
words
words
words
words
words
GIVEN THAT: HERE IS SOME SHIT WE DO FOR THE
MAGICOF IT
"We have to use MongoDB. It's webscale, and we're going
to be big."
"Node is aysnc, so it'll solve all our problems"
GOOD SHIT. FAST.
<3 Ruby
more ≠ better.
better = better
BUSINESS PEOPLE
TECHNOLOGISTS
BUSINESS SAVVY
BUSINESS SAVVY
words
words
@trek github.com/trek