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UX for Developers

John Athayde
November 02, 2018

UX for Developers

The goal of this talk is to give developers five solid techniques and concepts that they can implement as soon as they return to work. We'll start with a very quick level set of what "design" is and why the standard "designers hand off to developers" workflow is a mess. We'll then move on to discussing problem analysis and definition, sketching/crazy eights/six-ups, prototyping, user testing, and finally components and living style guides.

John Athayde

November 02, 2018
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  1. UX FOR DEVELOPERS OR HOW I LEARNED TO STOP WORRYING

    
 AND LOVE THE POST-IT NOTE JOHN ATHAYDE VP of DESIGN, CARGOSENSE @BOBOROSHI 02 NOVEMBER 2018
  2. X

  3. LEVEL OF SATISFACTION THEY ATTAIN FROM USING IT THE PROMPTNESS

    WITH WHICH USERS LEARN TO USE SOMETHING THE EFFICIENCY THEY ATTAIN WHILE MAKING USE OF IT REMEMBERHOW TO USE IT HOW EASY IT IS FOR THEM TO ERROR-PRONEIT IS HOW
  4. “[Design thinking is] innovation powered by … direct observation of

    what people want and need in their lives and what they like or dislike about the way particular products are made, packaged, marketed, sold, and supported.” —Tim Brown, CEO of IDEO “ ”
  5. “[It’s] a discipline that uses the designer’s sensibility and methods

    to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.” —Tim Brown, CEO of IDEO “ ”
  6. PRECISELY SPECIFY WHAT CUSTOMERS VALUE IDENTIFY THE VALUE STREAM FOR

    EACH PRODUCT MAKE VALUE FLOW WITHOUT INTERRUPTIONS LET THE CUSTOMER PULL VALUE FROM THE PRODUCER PURSUE PERFECTION —“Lean Thinking” by James P. Womack and Daniel T. Jones
  7. “Lean UX is the practice of bringing the true nature

    of a product to light faster, in a collaborative, cross-functional way that reduces the emphasis on thorough documentation while increasing the focus on building a shared understanding of the actual product experience being designed.” —Jeff Gothelf, Lean UX “ ”
  8. If there’s more truth in 
 HALLWAYS THAN 
 IN

    MEETINGS, 
 you have a problem. “ ” -Ed Catmull, President of Pixar/Disney Animation
  9. If there are people in your organization who feel they

    are not free to suggest ideas, 
 you lose. Do not discount ideas from unexpected sources. “ ” -Ed Catmull, President of Pixar/Disney Animation
  10. Our job as managers in creative environments 
 is to

    protect new ideas from those who don’t understand 
 that in order for greatness to emerge, there must be 
 phases of not-so-greatness. PROTECT THE FUTURE, not the past. “ ” -Ed Catmull, President of Pixar/Disney Animation
  11. INCOMPLETE / OUT OF DATE SPEC “Mine Flue Tunnel” by

    Tom Blackwell https://www.flickr.com/photos/tjblackwell/3652327674/ (CC BY-NC 2.0)
  12. ENGINEER PRODUCT MANAGER MOTION DESIGNER PROJECT MANAGER VISUAL DESIGNER FRONT

    END ENGINEER PROTOTYPE
 ENGINEER EXPERIENCE DESIGNER QA UX RESEARCH
  13. X

  14. LEAN UX HYPOTHESIS We believe that we will achieve [business

    outcome] if [persona type] can achieve [user outcome] with [this feature]
  15. LEAN UX HYPOTHESIS We believe that we will achieve [business

    outcome] if [persona type] can achieve [user outcome] with [this feature]
  16. LEAN UX HYPOTHESIS TABLE We will achieve… …if this user…

    …can achieve… …with this feature [Business Outcome] [Persona] [User Outcome] [Feature]
  17. Deliverables should help drive decisions, not just document them. —Jenny

    Reeves
 https://studio.uxpin.com/blog/5-reasons-freelance-ux-projects-fail/ “ ”
  18. What do you make of this? What would you do

    here? How would you do [that]? http://www.uxbooth.com/articles/the-art-of-guerilla-usability-testing/
  19. “A Mathematical Model of the Finding of Usability Problems” by

    Jakob Nielsen and Thomas K. Landauer Proceedings of ACM INTERCHI’93 Conference (Amsterdam, 24-29 April 1993) http://dl.acm.org/citation.cfm?id=169166
  20. The main argument for small tests is simply return on

    investment: testing costs increase with each additional study participant, yet the number of findings quickly reaches the point of diminishing returns. There's little additional benefit to running more than 5 people through the same study; ROI drops 
 like a stone with a bigger N . “ ” —Jakob Nielsen https://www.nngroup.com/articles/how-many-test-users/
  21. 20 15 39 CARD
 SORTING QUANTITATIVE STUDIES EYETRACKING “5” IS

    NOT ALWAYS THE OPTIMUM: https://www.nngroup.com/articles/how-many-test-users/
  22. Designers temptation is to go away into their fancy design

    room and to magically solve problems. Designers are not very good about solving problems in isolation, but they are very powerful in mixed teams of helping 
 bring ideas to reality. “ ” —Daniel Burka, Design Partner at Google Ventures https://www.youtube.com/watch?v=v1HBqlxQjZI
  23. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do

    eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non
  24. A designer knows he has achieved perfection not when there

    is nothing left to add, but when there is nothing left to take away. “ ” —Antoine de Saint-Exupery
  25. Design is just problem solving within a set of constraints.

    In the grand scheme of things, it rarely has anything to do with graphics. “ ” —Colm Tuite The Marvel Styleguide http://blog.marvelapp.com/the-marvel-styleguide/