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スタートアップ経営者が考えるアウトカムとアジャイル / A Startup CEO's Vie...
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Yuki.Ozasa
December 09, 2021
Business
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110
スタートアップ経営者が考えるアウトカムとアジャイル / A Startup CEO's View of Outcomes and Agile
2021年12月09日
アジャイルひよこクラブ「アウトカムどうやって計測してる？」に登壇した際の資料になります。
Yuki.Ozasa
December 09, 2021
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Transcript
䝇䝍䞊䝖䜰䝑䝥⤒Ⴀ⪅䛜⪃䛘䜛 䜰䜴䝖䜹䝮䛸䜰䝆䝱䜲䝹 &RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG ᖺ᭶ ᪥ 䜰䝆䝱䜲䝹䜂䜘䛣䜽䝷䝤䛂䜰䜴䝖䜹䝮䛹䛖䜔䛳䛶ィ 䛧䛶䜛䠛䛃䛻䛔䛶
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG ⮬ᕫ⤂ 䜰䜴䝖䜹䝮䛻䛴䛔䛶 ᘢ♫䛻䛚䛡䜛ᐇ㝿䛾 ᮏ᪥䛾䜰䝆䜵䞁䝎
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG ⮬ᕫ⤂ 䝋䝣䝖䜴䜵䜰䜶䞁䝆䝙䜰ව&(2ව93R( ᰴᘧ♫䜰䞁䝏䝟䝍䞊䞁䜢⤒Ⴀ୰䚹 䛂᪥ᮏ䛾䝋䝣䝖䜴䜵䜰䜶䞁䝆䝙䜰䜢䜜䛾⫋ᴗ䜈䛃 䜢ᥖ䛢䜛ᴗᮇ┠䛾䝇䝍䞊䝖䜰䝑䝥䛷䛩䚹 &HUWLILHG6FUXP0DVWHU䛷䛩䚹 䜎䛯䚸᪥ᮏ&72༠䛷&RQWULEXWRU䜢䜔䛳䛶䛔䜎䛩䚹 7ZLWWHU45䝁䞊䝗
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG ⮬ᕫ⤂ 䛸䜰䝆䝱䜲䝹䜂䜘䛣䜽䝷䝤 ᖺ᭶䛻ึཧຍ䚹 ᙜ䛿๓⫋䛻䛶♫ேᖺ┠䛾䜂䜘䛣䚹 ㅖඛ㍮᪉䛾䛒䜚䛜䛯䛔䛚ヰ䜢⪺䛔䛶䚸 ♫ෆ䛻ᒎ㛤䛧䛶䛔䜎䛧䛯䚹 䛭䛾ᚋᐃᮇⓗ䛻ཧຍ䛧䛶䛔䛯䛾䛷䚸 ᖺ䛻䛺䜚䛂䜘䛟䛔䜛ே䛃䛻䝁䞁䝞䞊䝖䚹
ᖺ䛻ᴗ䛧䛶䛛䜙䛿䛺䛛䛺䛛ཧຍ䛷䛝䛪 䛂䜘䛟䛔䛺䛔ே䛻䛃䞉䞉䞉
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䜰䜴䝖䜹䝮䛻䛴䛔䛶 䜰䜴䝖䜹䝮䛸䜰䜴䝖䝥䝑䝖䛾䜲䝯䞊䝆 2XWFRPH 䜰䜴䝖䜹䝮 RXW䠄䡚䛛䜙ฟ䛶䠅䠇FRPH䠄᮶䜛䠅 ᪥ᮏㄒⓗ䛻䛿䛂䜒䛯䜙䛥䜜䜛䛃 䜏䛯䛔䛺༳㇟䛷䛧䜗䛖䛛䚹 2XWSXW
䜰䜴䝖䝥䝑䝖 RXW䠄እ䜈䠅䠇SXW䠄⨨䛟䠅 SXW䛿SXWRQD䠄✺䛝่䛩䠅䛜ㄒ※䚹 య య
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䜰䜴䝖䜹䝮䛻䛴䛔䛶 䜰䜴䝖䜹䝮䜢ᐃ⩏䛩䜛䛯䜑䛻どⅬ䜢ᐃ䜑䜛 䝥䝻䝎䜽䝖 ᴗ 䝇䜽䝷䝮 䝏䞊䝮
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䜰䜴䝖䜹䝮䛻䛴䛔䛶 䜰䜴䝖䜹䝮䜢ᐃ⩏䛩䜛䛯䜑䛻どⅬ䜢ᐃ䜑䜛 䝥䝻䝎䜽䝖 ᴗ 䝇䜽䝷䝮 䝏䞊䝮
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG ᴗ 㛫㍈䛿␗䛺䜜䛹䚸᭱⤊ⓗ䛺䜰䜴䝖䜹䝮䛿ᴗᩘ್䛻⾲䜜䜛䚹 Ŷ⪃䛘᪉ Ɣ ୖ䠙䛚ᐈᵝ䛛䜙䛾ᮇᚅ䛾⾲䜜䍦♫ⓗ䛺ᙳ㡪 Ɣ ┈䠙䛚ᐈᵝ䜈ᥦ౪䛩䜛౯್䜢᭱䛧⥆䛡䜛䛯䜑䛾ඖᡭ 䝥䝻䝎䜽䝖䛿䛳䛶䜒䜙䜟䛺䛔䛸౯್䛜Ⓨ䛷䛝䛺䛔䟿
Ŷ⏝䛩䜛䝒䞊䝹 Ɣ &50 Ɣ ィ䝋䝣䝖HWF
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䜰䜴䝖䜹䝮䛻䛴䛔䛶 䜰䜴䝖䜹䝮䜢ᐃ⩏䛩䜛䛯䜑䛻どⅬ䜢ᐃ䜑䜛 䝥䝻䝎䜽䝖 ᴗ 䝇䜽䝷䝮 䝏䞊䝮
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䝥䝻䝎䜽䝖 ✀㢮䛾䝕䞊䝍䜢䜒䛸䛻䛚ᐈᵝ䛻౯್䜢ᒆ䛡䜙䜜䜛䛛䜢☜ㄆ䛩䜛䚹 Ŷᐃ㔞䝕䞊䝍 Ɣ 䝥䝻䝎䜽䝖䛾⏝≧ἣ 䝦䝹䝇䝇䝁䜰 Ɣ 1HW3URPRWHU6FRUH䠄䝛䝑䝖䝥䝻䝰䞊䝍䞊䝇䝁䜰䠅
Ɣ ྛ✀㐠⏝ᣦᶆ Ŷᐃᛶ䝕䞊䝍 Ɣ 䜲䞁䝍䝡䝳䞊 Ɣ 䝴䞊䝄䝡䝸䝔䜱䝔䝇䝖ື⏬ Ɣ 䜰䞁䜿䞊䝖 䝥䝻䝎䜽䝖䛾≉ᛶ䛻䜘䛳䛶䛹䜣䛺䝕䞊䝍䜢⏝䛩䜛䛛᳨ウ䛩䜛䚹
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䝥䝻䝎䜽䝖 䜿䞊䝇䝇䝍䝕䜱 ᪥ᖖⓗ䛻䛖䝋䝣䝖䜴䜵䜰䛾ሙྜ Ŷ๓ᥦ 䛚ᐈᵝ䛜䝥䝻䝎䜽䝖䜢䛳䛶ᡂ䛧㐙䛢䛯䛔䛣䛸䛜᪥ᖖⓗ䛺ᴗົ䛻䛺䛳䛶䛔䜛䚹 ィ䝋䝣䝖䜴䜵䜰䜔᥇⏝⟶⌮䝋䝣䝖䜴䜵䜰䚸ᛰ⟶⌮䝋䝣䝖䜴䜵䜰䛺䛹䚹 Ŷ 䜙䜜䜛䜰䜴䝖䜹䝮ᣦᶆ Ɣ ᐃ╔⋡
䝁䝩䞊䝖ศᯒ䛻䜘䜚䛚ᐈᵝ䛾ศ㢮䛤䛸䛻ᐃ╔ᗘྜ䛔䜢ศᯒ䛺䛹䚹 Ɣ ⋡ &95 ᴗົ䛜䛷䛝䛶䛔䜛䛛䚹 Ŷ⏝䝒䞊䝹 Ɣ %,䜰䜽䝉䝇ゎᯒ䝋䝣䝖䜴䜵䜰 *RRJOH$QDO\WLFV䛺䛹 Ɣ $3,䛾䝁䞊䝹ศᯒ䛺䛹
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䝥䝻䝎䜽䝖 䜿䞊䝇䝇䝍䝕䜱 ≉ᐃ䛾┠ⓗ䜢㐩ᡂ䛩䜛䝋䝣䝖䜴䜵䜰䛾ሙྜ Ŷ๓ᥦ 䛚ᐈᵝ䛜䝥䝻䝎䜽䝖䜢䛳䛶ᡂ䛧㐙䛢䛯䛔䛣䛸䛜༢Ⓨⓗ䛺䜒䛾ሙྜ䚹 ⏦䛧㎸䜏䝣䜷䞊䝮䜔᪥⛬ㄪᩚ䝒䞊䝹䛺䛹䚹 Ŷ 䜙䜜䜛䜰䜴䝖䜹䝮ᣦᶆ Ɣ ⋡
&95 ⏦䛧㎸䜏䛾⋡䚹 Ɣ 㞳⬺⋡ Ŷ⏝䝒䞊䝹 Ɣ %,䜰䜽䝉䝇ゎᯒ䝋䝣䝖䜴䜵䜰 *RRJOH$QDO\WLFV䛺䛹 Ɣ $3,䛾䝁䞊䝹ศᯒ䛺䛹
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䝥䝻䝎䜽䝖 䜿䞊䝇䝇䝍䝕䜱 䝯䞊䝹䛺䛹䜢䛳䛶ㄆ▱ᣑ䜢䛩䜛ሙྜ Ŷ๓ᥦ ᐃᖖⓗ䛻䝯䞊䝹㓄ಙ䜢䛧䛶䛚ᐈᵝ䛸䛾䝁䝭䝳䝙䜿䞊䝅䝵䞁䜢䛸䛳䛶䛔䜛䚹 Ŷ 䜙䜜䜛䜰䜴䝖䜹䝮ᣦᶆ Ɣ 㛤ᑒ⋡ Ɣ
䝸䞁䜽䜈䛾㑄⛣⋡ Ɣ 䝸䞁䜽䛛䜙䛾&95 Ŷ⏝䝒䞊䝹 Ɣ 䝯䞊䝹㓄ಙ䝋䝣䝖䜴䜵䜰 Ɣ %,䜰䜽䝉䝇ゎᯒ䝋䝣䝖䜴䜵䜰 *RRJOH$QDO\WLFV䛺䛹
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䜰䜴䝖䜹䝮䛻䛴䛔䛶 䜰䜴䝖䜹䝮䜢ᐃ⩏䛩䜛䛯䜑䛻どⅬ䜢ᐃ䜑䜛 䝥䝻䝎䜽䝖 ᴗ 䝇䜽䝷䝮 䝏䞊䝮
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䝇䜽䝷䝮䝏䞊䝮 䜰䜴䝖䜹䝮䜢⏕䜏ฟ䛩䜰䜴䝖䝥䝑䝖䜢Ᏻᐃⓗ䛻౪⤥䛩䜛䟿 Ŷ๓ᥦ స䛳䛶⤊䜟䜚䛨䜓䛺䛟䛶䚸䝸䝸䞊䝇䛧䛶䛛䜙ጞ䜎䜚䚹䛂<RXEXLOGLW\RXUXQLW䛃 ౯್䛜ᥦ౪䛷䛝䜛䛸䚸䛚ᐈᵝ䛾ḧồ䛿ኚ䛩䜛䛾䛷䚸Ᏻᐃⓗ䛻ᥦ౪䛧⥆䛡䜛䟿 Ŷ 䜙䜜䜛ᣦᶆ Ɣ 䝧䝻䝅䝔䜱
Ɣ 䝸䝸䞊䝇㢖ᗘ Ŷ⏝䝒䞊䝹 Ɣ 䝥䝻䝆䜵䜽䝖⟶⌮䝋䝣䝖䜴䜵䜰 *LW+XE3URMHFWV䛺䛹 Ɣ 㞟ィ䝋䝣䝖䜴䜵䜰 *RRJOH䝇䝥䝺䝑䝗䝅䞊䝖䛺䛹
&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䛣䛾ᖺ㏆䛟䛷Ꮫ䜣䛰䛣䛸 %L]'HY2SV䛸䝣䜷䞊䜹䝇䛜 䜰䜴䝖䜹䝮䛿」ᩘ䛾せᅉ䛻䜘䛳䛶䛚ᐈᵝ䛛䜙䜒䛯䜙䛥䜜䜛䚹 䛚ᐈᵝ䛻䛸䛳䛶ఱ䛜୍␒Ꮀ䛧䛔䛣䛸䛛 䍦䛹䛾ᩘᏐ䜢ఙ䜀䛩䛛 䜢௬ㄝ❧䛶䜛䚹 䛹䛾ᩘᏐ䛜䝁䞁䝖䝻䞊䝷䝤䝹䛺䜒䛾䛛ᢕᥱ䛩䜛䚹 䝏䞊䝮䛾ᵓ㐀䛻ྜ䜟䛫䛶ᩘᏐ䜢స䜛䛾䛷䛿䛺䛟䚸ᩘᏐ䛻ྜ䜟䛫䛶䝏䞊䝮䜢స䜛䚹
䝕䞊䝍䛿ከ㔞䛻ྲྀ䜛䛜䚸ពᅗ䜢ゎ㔘䛧ᡓ␎❧䛶䜛䛻䛿ඃඛ㡰䜢ព㆑䛩䜛䚹 ⤒Ⴀ⪅䛸䛧䛶䛿䜎䛰䜂䜘䛣䛺䛾䛷㡹ᙇ䜚䜎䛩䟿
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![&RS\ULJKW$QWL3DWWHUQ,QF$OOULJKWVUHVHUYHG 䛣䛾ᖺ㏆䛟䛷Ꮫ䜣䛰䛣䛸 %L]'HY2SV䛸䝣䜷䞊䜹䝇䛜 䜰䜴䝖䜹䝮䛿」ᩘ䛾せᅉ䛻䜘䛳䛶䛚ᐈᵝ䛛䜙䜒䛯䜙䛥䜜䜛䚹 䛚ᐈᵝ䛻䛸䛳䛶ఱ䛜୍␒Ꮀ䛧䛔䛣䛸䛛 䍦䛹䛾ᩘᏐ䜢ఙ䜀䛩䛛 䜢௬ㄝ❧䛶䜛䚹 䛹䛾ᩘᏐ䛜䝁䞁䝖䝻䞊䝷䝤䝹䛺䜒䛾䛛ᢕᥱ䛩䜛䚹 䝏䞊䝮䛾ᵓ㐀䛻ྜ䜟䛫䛶ᩘᏐ䜢స䜛䛾䛷䛿䛺䛟䚸ᩘᏐ䛻ྜ䜟䛫䛶䝏䞊䝮䜢స䜛䚹](https://files.speakerdeck.com/presentations/44cc7625b2be48c78f4a80aab37b384f/slide_15.jpg){kind=link}