UXA2023 Karina Smith and Alexandra Almond - What we learnt about service design living in France

France: a world of baguettes, armagnac, beautiful towns and villages, and delightful people. But for us it also involved a whole lot of misunderstandings, not just because of language but because of fundamentally different world views.

What does this mean for Service Design? Sometimes the culture needs to change; sometimes what we do needs to change to work for the culture.

Transcript

1. Alexandra Almond & Karina Smith Things we learnt about service UX Australia 2023 design from living in France
2. 2 Acknowledgement of country
3. 3 Villeneuve-sur-Lot
4. 4 Cultural context
5. 5 You may be asking yourself… …what does this have to do with design?
6. 6 Designers have a point of view
7. 7 Certainty Correctness
9. 9 So, what’s important to French people?
10. 10 It’s not about the customer
11. 11 It’s ABOUT LIVING LIFE
12. 12 It’s about doing what you love
13. 13 Efficiency isn’t always what’s important
14. 14 Taking time, being in the moment
15. 15 Fresh food
16. 16 And not so fresh food…
17. 17 Let’s delve a bit deeper into one theme
18. 18 More vets than doctors
19. 19 So many pharmacies & alternative therapies
20. 20 Pourquoi?
21. 21 Key takeaways
23. 23 Don’t overlay your values Be curious House swap. It’s awesome
24. 24 Thank you! Karina Smith karina@meldstudios.com.au Alexandra Almond alexandra@meldstudios.com.au
26. 26 Everything after this is… not needed?
28. 28 Wine shop / De Targe Armagnac Cash / card / cheque / wa Queues at the market Volunteering Piano tuner. Town soundtrack
29. 29 Service design 101 Poor ski signage Websites