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The New Nothing (with notes) – Analog/Digital: ...

Axel Quack
August 19, 2014

The New Nothing (with notes) – Analog/Digital: Opposition or Continuum?

A key note session early on in the Google Digital Academy/ Squared program to set the context of the program in relation to technology and its impact on business, society and human behavior. This session is a vital part of Squared in creating excitement for the opportunities inherent in a digital world.

Axel Quack

August 19, 2014
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  1. ANTON CORBIJN Analog is more beautiful than digital, really, 


    but we go for comfort. To quote dutch photograph Anton Corbin…
  2. CHAUVET CAVE ~35.000 BP * first analogization, development of early

    sign systems * cave drawings, not cave pointings * Chauvet cave, Southern France * 35.000 and 32.000 years bp (before present)
  3. LASCAUX CAVE ~19.000 BP * the Lascaux cave is often

    called the „Sixtin Chapel“ of cave drawings * discovered by four teenagers in 1940 * ca. 19.000 years bp (before present)
  4. * it took a long time until social groups where

    build, they simply did not exist before * immediate social relationships with each other had to be explored * believe me… this was a bloody experience
  5. CORDED WARE ~2800 BP * artisanal skills had to be

    learned e.g. pottery * ca. 2800 bp (before present)
  6. 0 1 2 3 4 5 6 7 8 9

    * according to Howard Eves counting had to be learned 50.000 years ago * decimal system * uses 10 numbers
  7. 0 1 2 3 4 5 6 7 8 9

    11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 … * have a closer look at the numbers * did you recognize that we combine numbers to build new ones * as an example of what you can do with the power of decimal … “Powers of Ten“ by Charles & Ray Eames
  8. 1 2 5 10 10 * numeratives with 10 numbers

    are slightly effective * there are only the factors 1, 2, 5, 10
  9. 12 1 2 3 6 12 * what if we

    would have six fingers on each hand? * we would have more factors… * to give you another example: We are used to inefficiency! The layout of a typewriter (QWERTY) was developed inefficient because otherwise the typewriters back then would have been broken. Over the time we started to get so used to this inefficient system so that we still use it today even if there are more efficient layouts like DVORAK.
  10. EUCLIDEAN GEOMETRY 14TH CENTURY * by Euclidean Geometry it is

    after all even possible to do plane spatial geometry * this was at the beginning of the 14th century
  11. BRACELLI 16TH CENTURY * Bracelli, mechanical human * mechanical worldview

    around the 16th century * the robot drawings were from 1624
  12. ALBRECHT DÜRER 15TH CENTURY * Albrecht Dürer * Four Books

    on Measurement * Dürer favors methods of Ptolemy over Euclid * Four Books of Human Proportion
  13. G. W. VON LEIBNIZ 1673 * Gottfried Wilhelm von Leibniz,

    1673 * shows the development of machines that are able to calculate * the machine combined numbers, a sequence of numbers as well as a group of numbers by mechanics * „Wow!" This was the invention to combine numbers with mechanics.
  14. JACQUES DE VACANSON, 1738 HTTP://D.PR/UQXZ/WFNIHKSG * The Mechanical Duck from

    Jacques de Vacanson, 1738 * could be seen as the reinvention of the human as a machine * duck excrement – this means the duck had a digestive system
  15. JOSEPH JACQUARD 1801 * Joseph Jacquard, 1801, programmable woven *

    holes are part of the system and are controlling it * philosophically: the hole - the nothing
  16. HERMANN HOLLERITH 1890 * Hermann Hollerith, 1890 * Census Tabulator

    * first “bio computer“ * humans are the employees * invented out of the industrial proletariat
  17. COMPUTER = RECHNER [DT.] * e.g. this also means “humans

    that did calculations“ * calculate as a matter to automatize, to formalize, to reduce complexity
  18. ENIAC 1946 * ENIAC, 1946, US Army (Electronic Numerical Integrator

    & Computer) * number space will get transformed into machine space (calculating room) * before the second World War, there was no traditional differentiation between analog/digital * the term had no meaning in media debates, even further – it did not exist * even though the term “digital“ was first printed in a patent specification 1938
  19. VGL. WIKIPEDIA Digital (lat. digitus „Finger“) bezeichnet „den Finger betreffend,

    mit dem Finger“ * digital comes from latin digits = finger * e.g. “with the finger“
  20. WIKIPEDIA “Wiener defined cybernetics in 1948 as ’the scientific study

    of control and communication in the animal and the machine.’ The word ’cybernetics’ comes from the Greek word κυβερνητική (kyverni ̱tikí ̱ , ’government’), i.e. all that are pertinent to κυβερνώ (kyvernó̱), the latter meaning to ’steer,’ ’navigate’ or ’govern,’ hence κυβέρνησις (kyvérni ̱sis, ’government’) is the government while κυβερνήτης (kyverní ̱ ti ̱s) is the governor or the captain.”
  21. WIKIPEDIA “Wiener defined cybernetics in 1948 as ’the scientific study

    of control and communication in the animal and the machine.’ The word ’cybernetics’ comes from the Greek word κυβερνητική (kyverni ̱tikí ̱ , ’government’), i.e. all that are pertinent to κυβερνώ (kyvernó̱), the latter meaning to ’steer,’ ’navigate’ or ’govern,’ hence κυβέρνησις (kyvérni ̱sis, ’government’) is the government while κυβερνήτης (kyverní ̱ ti ̱s) is the governor or the captain.”
  22. MACY CONFERENCE 1953 PARTICIPANTS e.g. Gregory Bateson (Anthropoligist), Heinz von

    Foerster (Biophysicist), Kurt Lewin (Psychologist), John von Neumann (Mathematician), Norbert Wiener (Mathematician)
  23. MICHAEL NOLL 1967 * In 1967 Michael Noll published the

    text „The Digital Computer as a Creative Medium“ where he describes the potential of computers as an image media
  24. Paul Otlet published his plans for the Mundane 1934 (!).

    A global network(!) that enables immediate contact between humans, e.g. also to send text, photographs etc.
  25. Paul Otlet published his plans for the Mundane 1934 (!).

    A global network(!) that enables immediate contact between humans, e.g. also to send text, photographs etc.
  26. JCR LICKLIDER 1968 * J.C.R. Licklider and Robert Taylor published

    their text “The Computer as a Communication Device“ in 1968. Later on they had significant impact on building the first nodes of the ARPANET.
  27. APPLE II 1977 * Apple II, 1977 * before the

    reality was insanely big machines in even bigger halls, men in white kitten * humans that wrote program code and people that were educated “to insert“ these codes
  28. APPLE II 1977 * Apple II, 1977 * before the

    reality was insanely big machines in even bigger halls, men in white kitten * humans that wrote program code and people that were educated “to insert“ these codes
  29. ALAN KAY * Alan Kay, American computer scientist * HP

    Lab, Adjunct Professor at MIT * 10 years Xerox PARC *
  30. DEFINITION & INFLUENCES “Cyberspace” is a term created by William

    Gibson in his fantasy novel Neuromancer to describe the “world” of computers, and the society that gathers around them. Gibson’s fantasy of a world of connected computers has moved into a present reality in the form of the Internet. In cyberspace people are met electronically, without a face or body. As Gibson mentioned some of his influences were excerpts from Burroughs’ Naked Lunch, which first ”made no sense to him at all” or as he said ”like reading messages from Mars”.
  31. DEFINITION & INFLUENCES “Cyberspace” is a term created by William

    Gibson in his fantasy novel Neuromancer to describe the “world” of computers, and the society that gathers around them. Gibson’s fantasy of a world of connected computers has moved into a present reality in the form of the Internet. In cyberspace people are met electronically, without a face or body. As Gibson mentioned some of his influences were excerpts from Burroughs’ Naked Lunch, which first ”made no sense to him at all” or as he said ”like reading messages from Mars”.
  32. WILLIAM S. BURROUGHS 1914, 1997 * † * American author

    of the Beat Generation (besides Kerouac and Ginsberg) * style-defining for the cut up technique * travelled to Yage (South Africa), wrote the book “Junkie“ * travelled to Tangiers (Morocco), wrote the book “Book of Dreams“ which was made into a film by David Cronenberg (1991)
  33. BRION GYSIN, IAN SOMMERVILLE DREAM MACHINE
 HTTP://D.PR/REHX/2HXENBFD * The dreamachine

    (or dream machine) is a stroboscopic flicker device that produces visual stimuli. Artist Brion Gysin and William S. Burroughs's "systems adviser" Ian Sommerville created the dreamachine after reading William Grey Walter's book, The Living Brain.
  34. TIMOTHY LEARY 1920, 1996 * † * Timothy Francis Lear

    was a US-american psychologist, author and “guru“ of the hippie movement. Leary was widely known in 60s/70s to propagandize to give broad access to psychedelic (mind-bending) drugs like LSD, Mescaline or Psilocybin. * Reprogramming > “Turn on, Tune in, Drop out!“
  35. PAT CADIGAN (MINDPLAYERS) "One morning in 1979, I was getting

    ready for work and Gary Numan’s ’Cars’ came on the radio. Afterwards, the DJ said, ’There’s some cyberpunk for you.’ He was making a joke; in 1979, the punk movement was in full flower but the chaotic noise of punk music was starting to evolve into electronic noise."
  36. THE EARLY 80S The popularity of the film Bladerunner and

    William Gibson’s novel Neuromancer accelerated the term cyberpunk. Authors like Cadigan, Bruce Sterling and Rudy Rucker were only a few of the pioneers which created worlds where humans and computers merge.
  37. THE EARLY 80S The popularity of the film Bladerunner and

    William Gibson’s novel Neuromancer accelerated the term cyberpunk. Authors like Cadigan, Bruce Sterling and Rudy Rucker were only a few of the pioneers which created worlds where humans and computers merge.
  38. THE 1990S Back in the 80s the term cyber was

    more or less related to the underground. Though in the 1990s more and more people got internet access so that an utopian vision changed towards a “household consumer item“. This led to the creation of terms like ”cyber-bull”, ”cybercommunity”, ”cybergeek”, ”cyberlaw”, ”cyberstalker” as well as ”cybersex” and ”cyberwar”. Shortly… everything turned ”cyber” out of a sudden.
  39. THE 1990S Back in the 80s the term cyber was

    more or less related to the underground. Though in the 1990s more and more people got internet access so that an utopian vision changed towards a “household consumer item“. This led to the creation of terms like ”cyber-bull”, ”cybercommunity”, ”cybergeek”, ”cyberlaw”, ”cyberstalker” as well as ”cybersex” and ”cyberwar”. Shortly… everything turned ”cyber” out of a sudden.
  40. Back in the days of AOL chat rooms, IRC channels,

    and text-only multi-user games, lots of people started having cybersex (MOSTLY VIA TEXT). TELEDILDONICS “Wanna cyber?“ did not mean “Wanna take down the national security infrastructure?“ It meant “let’s f*** on our private IRC channel.“
  41. JOHANNESBURG STADION
 REBUILT IN GOOGLE EARTH * Google built as

    an example the Johannesburg station during World Cup 2010 as a digital mirror in Google Earth
  42. MINECRAFT REAL EARTH MAP HTTP://D.PR/QGNE/9F8PZ2GN * Minecraft Mirror World of

    the real earth https://www.youtube.com/watch?v=VvtAZYtIWJI Making of: https://www.youtube.com/watch?v=sNvFaxiZeVw
  43. * The book Ready Player One gives a lot of

    insights on what could happen with facebook and Oculus Rift
  44. OCULUS RIFT FIRST TRIP INTO TUSCANY HTTP://D.PR/E19G/SPQF3PW6 * The demo

    which comes with the Oculus Rift „Trip into Tuscany“ shows another perfect example for a Mirrorworld
  45. ANALOG DIGITAL * In my personal opinion there is not

    a really a difference between analog or digital * Instead it is a natural continuous progression that is accelerating throughout time
  46. ANALOG DIGITAL * In my personal opinion there is not

    a really a difference between analog or digital * Instead it is a natural continuous progression that is accelerating throughout time