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People, Products, Process & Politics

James Box
April 20, 2018

People, Products, Process & Politics

The secret sauce to scaling design

James Box

April 20, 2018
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  1. We work closely with partners to: 1. Explore potentially valuable

    futures 2. Deliver digital products and services 3. Nurture design capability
  2. No design Emergent Defined Centralised Distributed Infused There is no

    design intent at all in this organisation. On the plus side, there is massive potential!
  3. No design Emergent Defined Centralised Distributed Infused Isolated individuals are

    experimenting with design, adding value where they can.
  4. No design Emergent Defined Centralised Distributed Infused Those individuals found

    they weren’t alone. They form a tribe and start to formalise design as a practice.
  5. No design Emergent Defined Centralised Distributed Infused The practice of

    design has become established as a standalone team or department. The team own the design function across the organisation.
  6. No design Emergent Defined Centralised Distributed Infused The design department

    became overwhelmed with work so developed new methods that enable the organisation to deliver design themselves.
  7. No design Emergent Defined Centralised Distributed Infused Design is embedded

    as a core capability throughout the organisation. The design team go on holiday. For a long time.
  8. Design has moved from a cost centre… IMPROVES EFFICIENCY AND

    PRODUCTIVITY REDUCES TRAINING AND SUPPORT COSTS DECREASES USER ERRORS REDUCES EXPENSIVE CHANGE REQUESTS …to a profit centre
  9. Hotels Wireless providers Airlines Insurance providers Credit card providers Banks

    Investment Firms $1,364 million $1,297 million $590 million $452 million $307 million $252 million $93 million
  10. If you don’t know what the user needs are, you

    won’t build the right thing.
  11. For an organisation to gain or maintain a competitive advantage,

    it needs to be able to: 1. Capture opportunities fast 2. Exploit them decisively 3. Move on before they are exhausted RITA MCGRATH COLUMBIA BUSINESS SCHOOL All competitive advantage is transient
  12. Designful organisations embrace creativity in order to understand and address

    the needs of their customers and deliver value through invention and improvement.
  13. “Beyond a certain critical mass, a building becomes a Big

    Building. Such a mass can no longer be controlled by a single architectural gesture, or even by any combination of architectural gestures. This triggers the autonomy of its parts, but that is not the same as fragmentation: the parts remain committed to the whole.” Rem Koolhaus
  14. “Beyond a certain critical mass, a building becomes a Big

    Building. Such a mass can no longer be controlled by a single architectural gesture, or even by any combination of architectural gestures. This triggers the autonomy of its parts, but that is not the same as fragmentation: the parts remain committed to the whole.” Rem Koolhaus
  15. “A system is a set of interconnected elements that is

    coherently organised in a way that achieves something. That ‘something’ is often classified as the system’s function or purpose.” Donella Meadows
  16. “A system is a set of interconnected elements that is

    coherently organised in a way that achieves something. That ‘something’ is often classified as the system’s function or purpose.” Donella Meadows
  17. “Being able to avoid legacy procedures and legacy tech has

    allowed to move at an incredible pace over the last two years.” Zanda Brade, Service Designer, Monzo
  18. Photo by Jakub Kriz on Unsplash Photo by Ian Schneider

    on Unsplash Photo by Shane Aldendorff on Unsplash Photo by Marc Wieland on Photo by Alexander Pidgeon on Unsplash Photo credits