Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Design freedom: Becoming data-informed, not dat...
Search
Joel G Goodman
May 16, 2021
Design
1
250
Design freedom: Becoming data-informed, not data-controlled
Presented at the Penn State Web Conference, June 2016
Joel G Goodman
May 16, 2021
Tweet
Share
More Decks by Joel G Goodman
See All by Joel G Goodman
Keynote Talk: Hospitable Design — A Framework for User Care
joelgoodman
0
470
Personalization + Hospitable Design
joelgoodman
0
390
Engaging Accepted Students Through WordPress
joelgoodman
1
110
CONTENT-FIRST DESIGN: WHAT DOES IT REALLY MEAN AND HOW CAN IT ENHANCE THE AUDIENCE EXPERIENCE?
joelgoodman
1
650
Building an Effective Creative Team
joelgoodman
0
670
Branding Yourself As An Expert
joelgoodman
2
280
Hustle Is Hope
joelgoodman
3
1.7k
Change the Future
joelgoodman
1
510
Typography Matters
joelgoodman
1
2.1k
Other Decks in Design
See All in Design
世界中のチームワークをどうデザインしているのか
ka3zu1ma10
0
270
SaaSのマーケティングを進めるサービスサイトを育てる取り組み / Designship 2024 Main Stage
sms_tech
1
1.4k
富山デザイン勉強会_ワンランク上に見せるデザインのコツ.pdf
keita_yoshikawa
0
120
PMとデザイナーはニコイチ! メリットと具体的なアクション10選
mosmos_noki
2
1.3k
Managing Design Systems (Antwerp 2024)
nathanacurtis
1
370
Designship2024 Panel Discussion インハウスデザイナーは 何をデザインしているか、するべきか で使用したスライドを公開します。
kiyoshifuwa
0
2.4k
藤本佳子・ポートフォリオ・2025/01
yoshi_designer
0
1.6k
Figma Code Connect を使ってエンジニアの新しい体験をデリバリする
junkifurukawa
0
510
Design Your Own App Using Figma by Medha Muppala
gdgmontreal
0
1.5k
発表資料テンプレート / My slide template
thatblue
0
170
デザイナーのマネジメント職、 身構えずにやっていこう
fumink7
0
700
Design System for training program
mct
0
170
Featured
See All Featured
Making Projects Easy
brettharned
116
6k
個人開発の失敗を避けるイケてる考え方 / tips for indie hackers
panda_program
98
18k
We Have a Design System, Now What?
morganepeng
51
7.3k
CSS Pre-Processors: Stylus, Less & Sass
bermonpainter
356
29k
Thoughts on Productivity
jonyablonski
68
4.4k
XXLCSS - How to scale CSS and keep your sanity
sugarenia
248
1.3M
Let's Do A Bunch of Simple Stuff to Make Websites Faster
chriscoyier
507
140k
Fight the Zombie Pattern Library - RWD Summit 2016
marcelosomers
232
17k
Designing Experiences People Love
moore
139
23k
The World Runs on Bad Software
bkeepers
PRO
66
11k
Refactoring Trust on Your Teams (GOTO; Chicago 2020)
rmw
33
2.7k
Into the Great Unknown - MozCon
thekraken
34
1.6k
Transcript
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
JOEL G GOODMAN PRINCIPAL, BRAVERY MEDIA
None
Bravery is a design and web strategy agency based
in Austin, TX. We craft memorable experiences with colleges, universities, & startups.
@JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA
DESIGN FREEDOM becoming data-informed, not data-controlled BRAVERYMEDIA.CO #econfpsu
None
BRAVERYMEDIA.CO SANITY CHECK. #econfpsu
BRAVERYMEDIA.CO WE ARE ALL WORKING OFF OF THE SAME DATA
#econfpsu
BRAVERYMEDIA.CO $$$ DON’T LIE #econfpsu
BRAVERYMEDIA.CO BUT THIS IS EVERYWHERE #econfpsu
BRAVERYMEDIA.CO UX DESIGNERS HAVE TAKEN OVER THE WORLD #econfpsu
BRAVERYMEDIA.CO UX CAN’T BE ONLY ABOUT USING THE PRODUCT #econfpsu
BRAVERYMEDIA.CO THE EFFECTS #econfpsu
None
None
IOS FLAT DESIGN DRIVES ME NUTS
BRAVERYMEDIA.CO #econfpsu BUTTONS DON’T LOOK LIKE BUTTONS GENERALLY LOW CONTRAST
CONTEXT GETS LOST
I’M GUILTY TOO
None
BRAVERYMEDIA.CO DATA-DICTATED PRODUCT DESIGN #econfpsu
BRAVERYMEDIA.CO DATA IS COLD. #econfpsu
BRAVERYMEDIA.CO #econfpsu It's really hard to design products by focus
groups. A lot of times, people don't know what they want until you show it to them. Steve Jobs, BusinessWeek, May 25, 1998
BRAVERYMEDIA.CO EXPERIENCES SHOULD APPEAL TO EMOTIONS #econfpsu
BRAVERYMEDIA.CO METRICS SHOULD INFORM THE CHOICES YOU MAKE #econfpsu
BRAVERYMEDIA.CO YOU SET GOALS. THE DATA DOES NOT. #econfpsu
None
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR HUMANITY. #econfpsu
BRAVERYMEDIA.CO START WITH WHAT YOU KNOW, BUILD TO WHAT YOU
WANT #econfpsu
None
None
None
None
None
None
None
None
None
None
BRAVERYMEDIA.CO YOU MAD, BRO? #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR YOUR EXPERTISE #econfpsu
BRAVERYMEDIA.CO A DATA-INFORMED APPROACH LEAVES ROOM FOR ART Fran Zablocki
(paraphrased) #econfpsu
BRAVERYMEDIA.CO HOW DO WE MASTER OUR DATA? #econfpsu
BRAVERYMEDIA.CO YOUR QUESTIONS @JOELGOODMAN BRAVERYMEDIA.CO | @BRAVERYMEDIA #econfpsu