Adobe accounts hacked data exposed for 3M customers http://www.theverge.com/2013/10/3/4800042/adobe-suffers-cyber-attack- millions-of-customers-affected • Knight 450M$ loss because of a bad rollout http://dealbook.nytimes.com/2012/08/02/trying-to-be-nimble-knight- capital-stumbles • Plenty of more …
we didn't deliver on time • Why? The job took much longer than we thought • Why? We underestimated the complexity • Why? We didn't list the individual stages needed • Why? Because we were running behind on other stuff and did not give enough attention to time estimates