Getting paid using PayFast.

An overview of the different payment types accepted by PayFast and an overview of different payment methods used by online shoppers.

1. PAYFAST
 
 APRIL 2016
 ROSLYN LAVERY
2. THE PAYMENTS LANDSCAPE
3. BREAKDOWN
 BY TYPE Credit cards EFT Other
4. PRIMARY PAYMENT METHOD #1
 CREDIT CARDS –  70-80% of online sales in SA (98%+ in US) –  Key option to include but alternatives are needed –  Access international buyers
5. PRIMARY PAYMENT METHOD #2
 INSTANT EFT –  20-30 % of online sales –  Automation needed to gain scale –  Only available to local buyers
6. ALTERNATIVE
 PAYMENT METHODS PAYD (DEBIT CARDS) MOBICRED BITCOIN MASTERPASS (CARDS)
7. THE PAYMENT PROCESS
8. THE CUSTOMER PERSPECTIVE Order successful
9. YOUR (MERCHANT) PERSPECTIVE Your bank account Online Shop
10. PAYMENTS INSIGHT
11. AVERAGE TRANSACTION VALUE
 //ALL PAYMENT TYPES R 633.81 R 711.62 R 788.82 2013 2014 2015
12. AVG PURCHASE VALUE
 //BY PAYMENT TYPE
 R 829.44 R 723.69 R 475.46 R1 142.62 R1 813.32 EFT CC DC Bitcoin Mobicred
13. PURCHASES
 //DAY OF THE WEEK Monday Tuesday Wednesday Thursday Friday Saturday Sunday
14. CONSUMER BUYING
 //BY THE HOUR 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
15. WHAT ABOUT SECURITY AND FRAUD?
16. SECURE CARDS •  PayFast rate below 0.2% •  Risk only on card transactions •  Up to 180 days for chargeback •  All transactions through 3D Secure •  Card limit (default set at R5000) •  Option to restrict by country
17. CHARGE BACKS 
 WHAT YOU SHOULD DO •  We will defend to the bank on your behalf and contact you for more information as needed. •  Clear information and communication –  Prompt response to orders –  Clearly indicate delivery times and return policy •  Retain your documentation –  proof of delivery –  invoices showing the goods provided were as described –  proof of refund to show if a refund was processed
18. YOUR PAYFAST ACCOUNT
19. PAYFAST SIGNUP
 •  No setup or monthly costs •  Only per transaction fees •  Verify with FICA documentation •  Ready to go within 8 working hours •  Add your logo – customer recognition
20. UNDERSTAND YOUR 
 PAYFAST ACCOUNT
 •  Request money from your PayFast dashboard. •  Transaction file available for recon. •  Setup automated payouts to your bank account. •  Support team available to you and your customers.
21. Q&A 
 AND THANKS! ROSLYN LAVERY support@payfast.co.za www.payfast.co.za
 @PayFast