Feedforce Inc. - Company Introduction

Transcript

1. 2020 © Feedforce Inc. 2020 © Feedforce Inc. Feedforce Inc. - Company Introduction Updated: July 2021 1
2. 2020 © Feedforce Inc. 1. About Us What kind of company? 2. Mission What we are trying to achieve? 3. Business Overview What we do? 4. Values What values do we hold? 5. Working Environment How we work? evaluation, salary, etc. 6. Recruitment Background Contents 2
3. 2020 © Feedforce Inc. About Us What kind of company? 3
4. 2020 © Feedforce Inc. 2020 © Feedforce Inc. Representative: TSUKADA Koji Year of establishment: 2006 Listed on: Tokyo Stock Exchange, Mothers Number of employees : 91 (as of June 2021) Capital stock : 465,203,200 yen 4 About Us Feedforce Inc.
5. 2020 © Feedforce Inc. Number of Employees 5 About Us As of 2021 91 people Including contract and part-time employees
6. 2020 © Feedforce Inc. Number of Employees by Job Category 6 About Us Designer (3 people) Technical Director (3 people) Marketer and Customer Success (11 people) Engineer (21 people) Sales and Advertising Management (29 people) Corporate (10 people) Product Manager (5 people) Data Analyst (2 people) Other (4 people)
7. 2020 © Feedforce Inc. 7 Number of Employees by Age About Us 20s (40 people) Over 40s (14 people) 30s (37 people) average age 31.9 years old
8. 2020 © Feedforce Inc. Mission What are we trying to achieve? 8
9. 2020 © Feedforce Inc. 2020 © Feedforce Inc. 9 Mission Continuing to innovate with B2B x SaaS Enriching "Work"
10. 2020 © Feedforce Inc. 2020 © Feedforce Inc. 10 Mission Those that sell out your time for a living? What does "work" mean?
11. 2020 © Feedforce Inc. Thoughts on the Mission 11 Mission Now that technology has evolved, the way we work is about to change dramatically. If we can leave the routine work to the machines and focus on the creative work that only humans can do, work will become more enjoyable than ever. Work that allows you to believe that you can create excitement for others in the same way that you receive excitement from someone else's work. Feedforce hopes to create such an environment through our services. Putting the joy of work back into your hands with technology. We are looking forward to working with you to create excitement.
12. 2020 © Feedforce Inc. Business Overview What we do? 12
13. 2020 © Feedforce Inc. We are developing multiple B2B marketing support services. List of Major Services 13 Business Overview Professional Service Unit Data Feed Ads Management Data Feed Ads Management Social Login SaaS Business Unit Data Feed Operation Data Feed Management Tool Data Feed Business Unit
14. 2020 © Feedforce Inc. Data on products from EC, job, real estate sites, etc. 14 Business Overview Product Data Advertising Media What is Data Feed? This is a system that processes and converts product data to match the format of each advertising medium and then transmits it. Product data Processing for various advertising media etc...
 Data Feed
15. 2020 © Feedforce Inc. 15 Business Overview The Critical Role of Data Feed Product Data Ad management screen This is the tuning point for improving ad operations. Proper data feed preparation is necessary to take full advantage of the bid adjustment functions of advertising media. Bid adjustment Deliver ads to the most appropriate users based on the information in the data feed, and make adjustments for better cost-effectiveness. etc...
 Data Feed
 Title and Description Reduced Price Creating Appealing Elements Creating Ad Display Elements Engine Learning Bid price manipulation Create groups
16. 2020 © Feedforce Inc. Users can log in with just one click using their existing SNS accounts What is Social Login? 16 Business Overview
17. 2020 © Feedforce Inc. Future Business Strategy 17 Business Overview Attracting Customers Human Resource Travel Structured Data EC 17 trillion yen 23 trillion yen 6 trillion yen 11 trillion yen We will expand our business horizontally into the vertical domain, focusing on the use of structured data, which is our specialty.
18. 2020 © Feedforce Inc. Since our founding, we have continued to challenge new businesses and untapped markets Changes in Employees and New Business Creation 18 Business Overview
19. 2020 © Feedforce Inc. Values What values do we hold? 19
20. 2020 © Feedforce Inc. 2020 © Feedforce Inc. Here are Four Values we hold in our hearts. 20 Values I'm sorry to interrupt.

21. 2020 © Feedforce Inc. 21 Values
 Daily chaos, Daily Evolution Take on challenges and be the center of change. Don't be afraid to make mistakes and keep improving.
22. 2020 © Feedforce Inc. Team First In order to maximize the team's output, members should be honest and straightforward. We also promise to share information thoroughly and ensure transparency. 22 Values

23. 2020 © Feedforce Inc. 23 Values
 ×10 thinking Technology and systems will be used to update conventional wisdom and produce significant results, while people will do the creative work that only people can do.
24. 2020 © Feedforce Inc. Output with Love Achieve results that exceed the expectations of others through professionalism and attention to detail. Energize the team through a high level of friendly competition and improve the quality of output. 24 Values

25. 2020 © Feedforce Inc. 2020 © Feedforce Inc. 
 Values are our Cultural Gene. 25 Values
 It is imprinted in our DNA and is passed on in different forms even as the organization grows. Through these practices, we will realize our mission of Enriching “Work".
26. 2020 © Feedforce Inc. Working Environment How we work? evaluation, salary, etc. 26 1. Work Environment Data 2. Welfare Program 3. Evaluation and Grading System 4. Others
27. 2020 © Feedforce Inc. 2020 © Feedforce Inc. 
 Because we provide services that Enrich Work, we aim to create an environment that enriches the lives of our employees too. 27 Working Environment 
 Feed-kun and Force-chan
28. 2020 © Feedforce Inc. 28 Work Environment Data Working Environment 
 Our goal is to achieve high results in a short amount of time. 60.6 % 16 h/month Overtime Hours • Business position: 20.6h/month • Engineers and designers: 7.7h/month Can be taken in minutes. Taking Paid Leave Ratio
29. 2020 © Feedforce Inc. • 2 days off per week, weekends and holidays • Paid vacations: 14 days in the first year Of course, you don't need a reason to apply. • Social Insurance Join Kanto IT Software Health Insurance Association • Flextime system This is a flextime system with a core time of 10:00 to 16:00 and a liquidation period of one month. Working Environment Basic Information 29 Working Environment
30. 2020 © Feedforce Inc. 30 Working Environment We provide opportunities for employees to learn and grow autonomously • Self-study support We subsidize half of the cost of self-study, up to 5,000 yen per month. No prior application is required. • Subsidy for study sessions We subsidize the cost of attending external study sessions. In 2019, 6 people attended Rubykaigi with company support. • In-house study sessions Study sessions and reading sessions are held all over the company. Study sessions are also recognized as work time. • Training Cafeteria Plan Mid-career employees are also able to receive training according to their wishes.
31. 2020 © Feedforce Inc. • Remote Work We have a policy for each team. • Subsidy for purchasing equipment for WFH Subsidies are provided for the purchase of equipment necessary for work. • Short distance allowance You can get an allowance of 20,000 yen if you live within 2 stations of the station you use for commuting, and 10,000 yen if you live within 4 stations. Multiple train lines are available, including the Chiyoda Line, Ginza Line, and Toei Asakusa Line. 31 Working Environment Other Systems
32. 2020 © Feedforce Inc. List of Welfare Programs • RubyKaigi participation fee and transportation expenses • You can attend Rubykaigi and other seminars as part of your job • Team Lunch • In-house LT competition • Peer Bonus Unipos Introduction • Club activities available • Flexible-hours system • Ability to take paid holidays in increments of minutes • Remote work • Assistance in purchasing telecommuting equipment • Office Convenience Store • Free coffee/tea/green tea • IT health insurance recreational facilities available 32 • Self-learning support • Book purchase subsidy • Seminar participation expenses covered • Influenza vaccination • Use of SaaS is recommended • Side hustle is OK 32 Working Environment Ease of Working Reskilling Communication Activity For Engineers Others
33. 2020 © Feedforce Inc. 33 Working Environment Evaluation and Grading System A simple grading system aligns the company's growth with the individual's growth vector. Professionalism junior Member Senior Expert Advanced Expert Role required You can work with support Work autonomously as a player Positive impact on the team Positive impact on the entire company. Positive impact on administration Salary Range (Estimated annual salary) up to 4 million yen 4 to 5.5 million yen 5-7 million yen 6.5 to 8 million yen 8 to 10 million yen Management preference - - Sub-Manager Manager Senior Manager Role required - - Support manager Team management Positive impact on administration Salary Range (Estimated annual salary) - - 5-7 million yen 6.5 to 8 million yen 8 to 10 million yen
34. 2020 © Feedforce Inc. • Grade review system Employees may be promoted to a higher grade at any time upon the recommendation of their manager or by self-recommendation. In fiscal year 2020, 23 people were promoted to the next grade. • Regular pay raise Regular raises are given once every six months and are uniform for all employees. If you reach the upper end of the expected salary range within your grade, you will not receive a regular raise. • The company makes a profit Bonuses and salary increases in accordance with company profits. 34 Working Environment We clearly show how you can increase your salary Your manager will help you with the grading!

35. 2020 © Feedforce Inc. • Communication tools Slack, esa, Backlog, etc. were introduced from the bottom up. • OKR (Team Goals) The manager and members communicate and decide. • Remote work Volunteer members came up with opinions on how to operate the system and developed the rules. • And more... There are many systems and frameworks that have been decided from the bottom up, such as Rubykaigi support, internal study groups, reading groups, and value development. 35 Working Environment Things are decided from the bottom up
36. 2020 © Feedforce Inc. We welcome the introduction of tools to streamline operations. List of Tools 36 Working Environment
37. 2020 © Feedforce Inc. Recruitment Background 37
38. 2020 © Feedforce Inc. 2020 © Feedforce Inc. 38 Recruitment Background We have been approved for listing on the Tokyo Stock Exchange's Mothers market, and our existing businesses are growing steadily, with strong sales and profits. We have several ideas for new businesses, and we would like to provide more services that Enrich "Work". We are currently looking for people who share the Feedforce philosophy, and people who can create and grow our services together!
39. 2020 © Feedforce Inc. Feedforce Recruitment WE ARE 39