In this talk, we look at ways you can problem-solve when your organization lacks a UX team or when the team is too small for the work—or worse yet, when few value UX where you are.
opinion wins Your user is being compared to someone’s mom When people encounter the fi nal product, there’s something about it that just doesn’t make sense
guiding coalition Form a strategic vision and initiatives Enlist a volunteer army Enable action by removing barriers Generate short-term wins Sustain acceleration Institute change
guiding coalition Form a strategic vision and initiatives Enlist a volunteer army Enable action by removing barriers Generate short-term wins Sustain acceleration Institute change