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Firebase Growth Hack
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1amageek
December 17, 2018
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Firebase Growth Hack
Analytics / Growth Hack with Firebase
1amageek
December 17, 2018
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Transcript
Firebase Growth Hack - #WeWork Norikazu Muramoto @1amageek Stamp Inc
CEO Firebase Japan User Group Organizer
Norikazu Muramoto @1amageek Stamp Inc CEO
Stamp Inc
About our business
ߴϓϩτλΠϓͷ੍࡞
நతͳϦΫΤετ
໌֬Խ͢Δ
ϓϥΠΦϦςΟΛܾΊΔ
Βͳ͍͜ͱΛܾΊΔ
MVP Minimum Viable Product
͜ͷதͰϏδωε100% ޭͤ͞Δํ͍Βͬ͠Ό͍·͔͢ʁ
ΞΠσΞ͕࣮ݱ͢Δ·Ͱ
αʔόʔαΠυΤϯδχΞ ΫϥΠΞϯταΠυΤϯδχΞ + = 400ສԁ
x = 1200ສԁ 400ສԁ 3ϲ݄
1200ສԁ ΞΠσΞΛϓϩμΫτʹ͢Δֹۚ
1 / 3
1 / 3 ΞΠσΞ͕Ϗδωεʹͳͬͨ
3600ສԁ ΞΠσΞΛϏδωε͢Δʹ͢Δֹۚ
࠷ॳͷίετΛখ͘͢͞Δ͜ͱॏཁ
MVP
Komerco by ΫοΫύου 2ϲ݄ͰMVP։ൃ 2िؒͰMVP։ൃ 1ϲ݄ͷݕূͰதࢭ 6ϲ݄ͷݕূͰதࢭ 2ϲ݄ͰMVP։ൃ 6ϲ݄Ͱ։ൃ
None
ϚʔέςΟϯάʹ͍ͭͯ
ϚʔέςΟϯάͷجૅࣝ
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
Ϣʔβʔ ୀձ U
ΞΫςΟϒϢʔβʔ U Ϣʔβʔ ୀձ
ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ Ϣʔβʔ ୀձ
ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔ ୀձ
ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔηάϝϯτ Ϣʔβʔ ୀձ
+BO 'FC .BS "SQ
৽ن֫ಘͷͨΊͷϓϩϞʔγϣϯ ར༻ܧଓͷͨΊͷΞϓϦͷվળ ϢʔβʔΛΔ ϚʔέςΟϯάͱ ӡ༻
ϚʔέςΟϯάॏཁ
FirebaseͰϚʔέςΟϯά Ϣʔβʔηάϝϯτ Audience ΞϓϦͷಈ࡞Λมߋ͢Δ Remote Config ϢʔβʔͷߦಈΛ༧ଌ͢Δ Prediction ϓογϡ௨ΛૹΔ Cloud
Messaging
Audience ɾϢʔβʔϓϩύςΟ Ϣʔβʔηάϝϯτ ɾΠϕϯτ ɾআ֎άϧʔϓΛઃఆՄೳ
Audience ΞΫςΟϒϢʔβʔ Ϣʔβʔ ՝ۚϢʔβʔ
Audience = - ΞΫςΟϒϢʔβʔ ՝ۚϢʔβʔ ରϢʔβʔ
Audience ങͬͯʂ
Remote Config ɾϦΞϧλΠϜʹөՄೳ ΞϓϦͷಈ࡞Λมߋ
Remote Config ήʔϜͷқΛ͘͢Δ ҆ΊͷΦεεϝΛΛग़͢ ରϢʔβʔ Ϣʔβʔʹ߹ΘͤͯύʔιφϥΠζ͍ͯ͘͠
Cloud Messaging ɾఆظ৴ ϓογϡ௨ΛૹΔ
Cloud Messaging
Cloud Messaging
Cloud Messaging
Cloud Messaging
Cloud Messaging
Cloud Messaging
Cloud Messaging
Cloud Messaging ରϢʔβʔ ඇΞΫςΟϒͷϢʔβʔ Ξϓϩʔν
Cloud Messaging ରϢʔβʔ ඇΞΫςΟϒͷϢʔβʔ Ξϓϩʔν ΞΫςΟϒͷϢʔβʔͷ ՝ۚͷΞϓϩʔν
Cloud Messaging ݄ Ր ਫ ۚ ຖ
पظ पظ ະ՝ۚϢʔβʔ
Prediction ɾୀձΛ༧ଌ ϢʔβʔͷߦಈΛ༧ଌ͢Δ
U Ϣʔβʔ ୀձ
U Ϣʔβʔ ୀձ
Prediction Ϣʔβʔ͕ҰઢΛӽ͑Δલʹ Ξϓϩʔν͍ͨ͠ Ͳ͏ͤ໌ୀձͯ͠͠·͏ͳΒ ۤͷࡦͰߏΘͳ͍
U Ϣʔβʔ ୀձ
None
Thank you.